Case Study: SeptiCare, Inc.

Customer Background:

Based in Warrenton, Virginia, SeptiCare, Inc. is a branch of parent company Soils and Environmental Services, Inc. (SES), a comprehensive environmental and waste management company. SeptiCare, Inc. specializes in the inspection, installation, and maintenance of all types of septic tank systems, and has been supplying quality residential and commercial service to Northern Virginia since 1987.

The Challenge:

Digital Assembly Line began working with SeptiCare, Inc. in 2007 by first creating a custom logo and design, as well as a custom website. After the website design was completed, Digital Assembly Line began marketing their business using Pay Per Click (PPC) and Search Engine Optimization (SEO). Within a very short period of time, Digital Assembly Line achieved more than 150 first page rankings in Google natural search as well as stimulating leads using Pay Per Click for SeptiCare, Inc. What's more, in February 2009, SeptiCare renewed their Digital Assembly Line PPC and SEO campaign for another full year.